UK Specialists for Triathlon gear and equipment, Tri Suits, Swim Goggles, Tri Shoes, Bike gear, Running Gear, Swim equipment

UK Triathlon Equipment Store

Welcome to, the UK Tri equipment supplier for beginners to seasoned pros.

Triathlon Swimmig Gear

Triathlon Cycling Gear

Triathlon Running Gear

New to Triathlons? Don't worry, so were we once. We remember exactly how it feels. Nerves, anticipation, fear of all manner of unfamiliar scenarios - such as not being able to find your bike in the transition area??!!. Your first Tri can be a daunting experience, but with the help of The Triathlon we can take a lot of the anxiety away by making sure you at least have all of the right gear with you on the day.

Our Tri team competes successfully in triathlons all over the country from sprint distance to half iron man, and we always try and test new gear during each event. This gives us unrivalled insight into what works and what doesn't. Remember too that we are always here to help so if you have any questions or need any advice on which gear is right for you then please do get in touch and one of our knowledgeable and friendly staff will be delighted help.

Our Brands

We sell Look Bike Equipment, Components and Accessories

Inventor of the clipless pedal in 1984 and first carbon frame in 1986: innovation has always been at the heart of LOOK. Nowadays we could not imagine riding without clipless pedals but in 1985 when Bernard Hinault set off for the Tour de France the rest of the pack were still using toe clips. The performance from clipless pedal quickly became apparent with Hinault winning the Tour that year changing the way we use pedals forever.

We sell Campagnolo Bike Equipment, Components and Accessories
Campagnolo designs, produces and distributes top-end components for racing bikes to give absolute results. Tradition, technological development and design are all aspects that make the world of Campagnolo stand out from every aspect. Backed by more than eighty years of outstanding innovation, quality and sporting successes, Campagnolo is a premium brand, established and renowned all over the world.
We sell Vittoria Bike Tyres and Accessories

Vittoria and its sister brand Geax produce bicycle tyres and tubular production for road, city and MTB. Born in the ‘50s and looking back at more than sixty years of experience in the bicycle industry, Vittoria shares the same passion with amateur and professional cyclists.

We sell Contec Bike Equipment, Components and Accessories
CONTEC was developed by Hermann Hartje KG, a leading cycling industry company based in Hoya. CONTEC offers the end user high-quality bicycle components for all areas of application.No fewer than 21 product groups are available. CONTEC offers you everything you can expect from a good accessory brand.
We sell Cyclo Bike Tools
Cyclo Tools offers top-quality products for the rider and a range of advanced workshop tools for the professional. Cyclo Tools was incorporated in the early part of the last century and have manufactured quality tools for almost 90 years. In 1999, the company was acquired by Weldtite products and since then it has invested heavily in the production of a new range of tools, offering a complete solution for bicycle workshops.
We sell Garmin VIRB Action Cameras
You are perfectly prepared to capture any type of outdoor action with the new high performance, true-HD 1080p action camera: the VIRB. Featuring an outdoor-optimized, low power display for easy setup, video replay and viewfinder, the VIRB is the ideal outdoor adventure HD camera. Its rugged housing and long-lasting power supply ensure reliable performance even during extended action adventures.
We sell Powerbar Nutrition and Energy Products

From energy gels and electrolytes to protein bars and more, Powerbar has the sports nutrition products to help cyclists achieve their athletic goals. Backed by leading edge science and innovation, Powerbar helps fuel passionate and committed endurance athletes to push their limits to perform and win.

We sell Santini cycle clothing

Santini has graced winners both past and present, in prestigious races around the globe making it one of the most recognised cycle clothing brands in the world. Products are 100% handmade and designed in Bergamo, Italy. In-house controls ensure quality, service level and some of the most technically advanced cycling apparel in the world.

We sell Schwalbe Bike Tyres

For over 70 years Schwalbe have dominated the two wheeled tyre industry in Europe. From the very early beginnings when the company founder saw an opportunity in the growing cycle market to the ultra modern production facility in Cologne, Germany, Schwalbe have always striven to design and manufacture the best performance tyres in the business.

We sell SRAM Bike Suspension Components and Accessories

There isn’t a company more dedicated to cycling than SRAM. You can see it in everything they do, from the crisp instant shift of their trigger shifters, or the way the chain glides smoothly and effortlessly across a cassette. Founded in 1987, and now with acquisitions including Avid, Truvativ and RockShox, their philosophy then and now is to simply make cycling better. It’s that simple.

We sell Tacx Cycle Trainers, Components and Accessories

Tacx produces indoor cycle trainers, water bottles and cages, cycling tools and workstands, and has made its name producing products that suit the occasional cyclist as well as the tour professional. A rider can comprehensively achieve and train to their ultimate goal with the extensive facilities available with Tacx trainers, which are always high quality, powerful in design and have absolute functionality and their core.

Contour Action Cameras

Contour make great action cameras for mountain biking, end of! The new Roam3 is Contour´s best camera yet. It was built to be the easiest-to-use action camera on the market, and comes with everything you need to start your adventures right out of the box. With a rugged aluminum body, and waterproof up to 30 ft. without a case, the Roam3 is perfectly suited for year-round MTB adventures.

We sell BLOC Bike Sunglasses

With sunglasses to suit a wide range of sporting activities, the Bloc Sports Collection uses the advances in lens technology to develop a unique collection that utilises new lens materials and treatments to improve clarity, weight, impact resistance and performance.

We sell Wilkinson Bike Wheels and Accessories

Wilkinson Wheel Company Ltd. has been assembling bicycle wheels for over 30 years, which has lead to a level of knowledge in the industry that is almost unprecedented. Over 80 years' experience are held by the directors alone, and with a dedicated team behind them, reliability and precision in all areas are vitally important attributes that the company demonstrates. Regularly investing in new technology and machinery has meant that the company has kept offering modern, up-to-date products.

We sell Zefal Equipment and Accessories

Born in 1880, Zefal were the world’s first cycling accessory manufacturer and as such is an integral brand in the sport’s landscape. Zéfal offers a complete range of accessories with products split across 7 categories: inflation, hydration, mudguards and protection, security, baggage, bike care and other bicycle products.

We sell Airace Bike Equipment and Components
Airace offers a complete range of track and mini pumps and tools, incorporating innovative design and clever features to be clearly differentiated from the competition. Airace covers most price points and specialises in high specification products for the more discerning rider. Airace products are manufactured and produced by one of the world’s leading manufacturers of pumps and tools.
We sell GT85 Lubrication Products
As well as being used and recommended by the elite cyclist, professional strength GT85 is the everyday essential for riders of all levels and abilities. Versatile GT85 with PTFE is ideal for all-over frame protection and on bike chains, cables, levers, shocks, derailleurs or anywhere that non-sticky lubrication is required.
We sell Weldtite Bike Maintenance Products and Accessories
Weldtite manufactures the world's most comprehensive and innovative range of bicycle maintenance products. Its range includes tyre repair materials, specialist lubricants and cleaners, valve accessories, and a wide range of workshop and consumer tools. Established for over 70 years, Weldtite works to the international quality standard ISO 9001, which ensures that all of its products are made to consistently high standards.
We sell Hollywood Bike Racks
Hollywood Racks started in 1973 in Hollywood, California. Hollywood Racks are built using high strength steel, aircraft quality fasteners, and thick powder coatings to withstand the elements. Generous amounts of padding protect both bikes and cars, and all products are fully covered with a limited lifetime warranty. Hollywood Racks make the strongest, safest and easiest to use systems for taking your bikes wherever you go.
We sell Yeti Bikes, Equipment and Accessories

Yeti Cycles have been famous for their race focused development since the first FRO (For Racing Only) bikes smashed their way to the front of the pack in 1985. Twenty eight years later long term Yeti athlete Jared Graves took his SB66 trail bike to a bronze medal at the Pietermarizburg World Championships while Richie Rude powered his way to Junior DH Gold on the rightly named 303 World Cup.

We sell Maxxis Bike Tyres

Maxxis International is committed to delivering high performance tyres to the world. Our products are unequalled in quality and performance.With over forty-five years of manufacturing experience and the ingenuity of our people, we have created new technologies to develop our diversified tyre products. Our products are thoroughly tested in our own facilities and at the world's leading tyre test centres. In addition, our engineers test our tyres with our national and world-class champions.

We sell Easton Bike Components

Easton Cycling is two parts science and one part passion. Born at the 1984 Olympic Games in Los Angeles, California, Easton Cycling exists for one reason — to make bikes better. Everything Easton do is based on performance. They embrace new materials, create new technologies and introduce industry standards all to make your bike ride smoother, go faster and last longer.

We sell Rock Shox Bike Suspension Forks, Components and Accessories

Founded in 1989, RockShox was one of the first producers of bicycle suspension forks and now produce the best suspension available, ridden by the world’s best riders. Offering market-leading damping technologies such as Mission Control and Motion Control, ‘on-the-fly’ U Turn and 2-Step instant travel adjustment systems, and numerous ‘BlackBox’ technologies developed directly from the race circuit, RockShox continues to lead the way in all things suspension.

We sell Fox Bike Suspension Forks, Shock Absorbers, Components and Accessories

For over three decades, FOX has been an industry leader in the design and development of high performance shock absorbers and racing suspension products for snowmobiles, mountain bikes, motorcycles, ATVs, UTVs, off-road cars, trucks, and SUVs. In 1974, Bob Fox started racing his products in motocross and we haven't stopped racing since. FOX equipped vehicles and racers have stood atop podiums in every sport we have competed in - from the sands of Baja to the dunes of Dakar.

We sell Avid Bike Brakes and Components
Since 1991, Avid has gone beyond producing simple stopping power, with innovations including the cable-actuated Ball Bearing Disc Brake and the easy-installation Tri-Align Calliper Positioning System. With its patented adjustment systems ensuring safety and comfort along with a high level of finishing, it’s no wonder that Avid continues to be the weapon of choice for world champions such as Steve Peat.
We sell Crud Bike Mudguards and Accessories
In 1991, Crud’s founder realised there was a gap in the market for mudguards when he saw riders cutting up plastic bottles and zip-tying them to the downtube. From that moment on, the range has included seatpost-mounted rear CrudCatchers, the Twin Pac, the Raceguard, handle-bar mounted mudguards, and more - a Crud mudguard to suit every bike and occasion.
We sell RaceFace Bike Components and Accessories

Race Face continues to lead the aggro riding world with the SIXC, Turbine and Atlas collections which now get ultra-stiff, yet superlight 35mm cockpit options right through. Unique colour match palettes referencing everything from Kashima suspension to Green Monster cranks, a full range of conventional and I-Beam saddles and posts, plus six of the best grip options you'll ever get your hands on make choosing Race Face a bike building no brainer.

We sell SDG Bike Components and Accessories

Based by the beach in California, working closely with some of the world's best riders to develop next level seating plans, SDG really is living the dream. You can't stay top of the game for twenty years without truly delivering the best performance possible though.

We sell ONZA Bike Tyres

Based in Switzerland, Onza are back doing what they do best; producing tyres which riders want to use and that perform to the highest level. Used to win the 2012 4X World Championships under team and development rider Roger Rinderknecht, the Onza range backs up their performance with race results.

We sell THE Bike Components and Accessories

From the first motorsport protection standard bike helmet to armour, fenders, frame protectors and number boards, THE literally has you covered. With DH riders now hitting dirt bike speeds and Moto-X sized jumps on a regular basis, it makes sense for them to have appropriate protection. THE's new Thirty3 Composite full face is the first DOT certified helmet but still breathes easily enough for the most pedal intensive courses.

We sell Turner Bikes, Equipment and Accessories

Twenty years ago, pro MTB racer Dave Turner put his name on the first Turner Burner. A bike that would go on to become a much copied icon and a flagship for early adopters of truly effective, efficient and reliable full suspension. Fast forward to now and the latest Burner celebrates its second decade having already established itself as one of the first truly sorted 27.5in wheeled bikes available. Dave's ultra fastidious ride based geometry and suspension tune development is also backed up with trademark Turner features.

We sell Mondraker Bikes

Spanish brand Mondraker will become a teenager in 2014 as the brand turns 13 years old. Not a milestone in itself but the forward thinking brand, founded in 2001, are not sitting locked away in their bedroom sulking instead they are releasing their most technologically advanced range of bikes yet.

We sell Carrera helmets, eyewear and protective gear
Carrera is synonymous with innovation and design: for over half a century it’s created new standards in the industry with its helmets, eyewear and protective gear. Carrera’s products are studied and developed in collaboration with top athletes, allowing innovative concepts to be created. As a result, Carrera products offer an ideal combination of aesthetics and function.
We sell Limar Cycling Helmets
Italian makers, Limar, lead the helmet category in innovation with the world's lightest helmet range. They make the safest, lightest and most comfortable helmets in their category catering for all genres from kids, enthusiasts and recreational cyclists to road, MTB and commuter riders.
We sell Master Lock Bicycle Locks

With over 80 years’ experience in the security industry, Master Lock is the world’s largest lock manufacturer with production facilities in the USA, Mexico and China. The company’s strength lies in combining innovation with security and design to create reliable and distinctive security solutions.

We sell Muc Off Bike Cleaning Products

Way back in 1991, Rex and Marilyn Trimnell got things started with X-Lite UK. After designing and manufacturing the world’s first twin crown bicycle fork, Rex created a perfectly pink spray to clean his kit. To make a long story short, Rex’s cleaner was the best thing since sliced bread, and it wasn’t long before word got out and Muc-Off was born.

We sell Smart Cycle Lights

Smart is one of the world’s biggest manufacturers of cycle lights and is synonymous with innovation, quality and reliability. Smart lights guarantee performance: there are no shortcuts in the manufacturing process, and problems that can affect the performance of a cycle light have been solved using the highest quality technologies. Only Grade A circuitry is used, and the LEDs are of the highest standard, as well as the finish and build quality.

We sell Troy Lee Cycle Clothing, Apparel, Helmets

For over 25 years, Troy Lee has been perfecting its designs and making some of the most attractive and noticeable apparel on the market – whether that's jerseys and shorts or full face helmets and gloves. Its relentless commitment to creating gear which is superior in design, form and function ensures the rider always receives top quality, performance, comfort and value for money.

We sell Truvativ Bike Equipment, Components and Accessories

Deeply rooted in all things bike, the staff at Truvativ is as fanatical about its products as you are. This ensures that they stay ahead of the cycling community by counting every gram and making sure every product released from the factory will do what it is intended to without fail, from chainsets and bottom brackets to handlebars and stems. As a result, Truvativ parts are seen frequently adorning the latest and greatest bikes arriving in the market.

We sell Supacaz Bike Equipment and Accessories

Fresh from the tarmac of California comes Supacaz. The brainchild of Anthony Sinyard, who after spending years working for his father has taken on his own challenge and his own brand. Bright, brash and in your face, Supacaz are all about comfort and control with a range of products designed to help join you with your pride and joy.

We sell Rock 'n' Roll Bike Lubrication Products

Seeing as the weather and trail conditions are worse than ever it's vitally important that you protect your bike with the best possible lubricants. Rock and Roll lubes still work brilliantly in UK conditions which have seen countless other brands sent squealing and squeaking into extinction. With 4 different lubes and 4 different greases - each engineered for a specific performance and purpose on your bike - reviewers, relentless riders and top mechanics agree that a bit of R'n'R is the perfect pre and post ride treat for bikes that are ridden hard whatever the weather.

We sell Formula Bike Equipment and Accessories

Formula have a fantastic brake portfolio and now the Italian innovators are delivering dynamic design across the whole wheel and suspension spectrum too. R1, T1 and RO brakes consolidated their positions as the most controlled, yet minimal weight anchors across the XC, All Mountain and full on DH disciplines for yet another season. Features like the Feeling Control System for bite point, Tool Free Reach Adjust and MixMaster bar mounts means their personal tune potential and practicality is as impressive as their pure performance.

We sell Spiuk Bike Equipment and Accessories

Set up almost 20 years ago by 3 riding friends, Spiuk has now grown to include Tour De France stage winners, World Championship road racers, World Cup track and MTB winners, National champions and multiple Ironman winners among it's pro influencers and innovators as well as an Olympic gold medalist. The result is a genuinely complete package when it comes to protecting against the worst of the weather, riding rub or even crashes. Consistently top test scores prove that they're no 'Juan of all trades, master of none' outfit either.

We sell Ritte Bike Equipment and Accessories

In 1919, a talented young bike racer from Flanders named Henri "Ritte" Van Lerberghe showed up bikeless to the starting line of the Tour of Flanders. The First World War had just ended, and Ritte travelled to the race straight from the frontline. He borrowed a bike from a local, and in the typical Ritte style, attacked the pack almost immediately.

We sell E13 Bike Equipment and Accessories

Already legendary for producing World Cup and World Championship dominating chain retaining devices, e*thirteen continue to expand their range of standout performance components for the most demanding riders in multiple disciplines.

We sell Evoc Bike Equipment and Accessories

Tested all over the world in and on trains, planes and automobiles, German brand EVOC shows no sign of slowing down as they continually push the design boundaries and forge ahead as the new name in luggage and travel.

We sell DVO Bike Equipment and Accessories

The mountain biking world has never seen a totally new brand with as much experience and expertise behind it as DVO Suspension. DVO's Emerald fork has already been blitzing the World Cup DH circuit with Cedric Gracia, but the legendary rider's race feedback is just the final phase of years of development. Development by the same team that once made Marzocchi the smoothest, most controlled and most reliable forks around. DVO have taken the evolution of their decades of experience to a whole new level of performance with a totally no holds barred technology and investment strategy.

We sell Skratch Labs Bike Nutrition Products

At Skratch Labs their mission is to provide people with the inspiration, life skills, and products to take better care of themselves and their families. It’s a mission based on the understanding that taking care of oneself and those we love isn’t always easy. But that’s okay, because the way we see it, there’s nothing more satisfying and grounding than putting in the time, care, and effort to solve life’s challenges..

We sell Evil Bikes, Equipment and Accessories

We didn't need to read the runes to see that the Uprising all mountain frame and Undead DH chassis promise an unholy combination of good looks and unparalleled structural performance to seduce even the purest vertical speed virgins. Tarot cards weren't required to know that the uniquely adjustable, 'custom as standard', Delta Link Flip-Chip suspension developed in conjunction with linkage legend Dave Weagle will slay the thirst of any ride tweaking, multi-track versatility vampire...

We sell Cove Bikes, Equipment and Accessories

When it comes to big riding and pushing your limits a bike you can totally trust is an absolute essential. Other brands might be shaving grams with carbon frames or making shock tuning a pro only job with bewildering linkages and constantly changing frame designs. Not Cove. Their bikes are designed so that the only close shaves are your line choices. Born in North Vancouver and designed to keep riders on the trail not waiting on a repair, Cove are the perfect tool to get the job done.

We sell Eclipse Bike Equipment and Accessories

Manufactured from completely new materials, Eclipse inner tubes are not only lighter than anything else on the market (a road tube is just 29grams!) but they also offer massively improved puncture resistance over conventional tubes too. Weight savings can be as much as ? lb off a pair of road wheels, ½ lb+ on XC and AM rigs, and as much as 1½ lbs off your DH sled.

We sell Chub Bike Equipment and Accessories

The Chub brand represents a rapidly expanding line of fully serviceable hubs and wheels. The defining feature of Chub brand products are hubs and oversized carbon shells bonded to giant flanges. Chub's precision machining ensures bearing bore and disc mounting surface align correctly. The thin-walled, optimized carbon shell layup, mated with CNC machined flanges make for one light and stiff hub. 15mm and 20mm fork compatibility via swappable end caps.

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